Reference project

Metro Boutique

Metro Boutique

The Swiss fashion retailer with the largest selection of international premium and exclusive niche brands in women's, men's and children's clothing. Here you will find the hottest trends in clothes and shoes inspired by designers, fashion bloggers as well as stars worldwide. Metro Boutique keeps its finger on the pulse and has been doing so for over 30 years.

Experience an exceptional shopping experience with unique store design in one of the 22 stores throughout Switzerland or order online and they will conveniently deliver your package to your home.
metro - logo

New online store from JMC Software

Faster, more modern, better...

Many features distinguish the new store of Metro Boutique.

Such as:
  • Redis caching for a faster shopping experience
  • Solr search engine to find the desired items
  • Load balancing for optimal load distribution
  • Zero-Downtime Deployments
  • Payment methods for invoice, credit cards, PayPal, Twint, PostFinance and gift cards
  • Microsoft ASP.NET Core MVC
  • Urban Theme
  • Various plugins

Customer recommendation

Sabrina Schwab
Marketing Manager at Metro Boutique

"Through a customer-centric approach, the UI was optimized by highlighting brand diversity & fashion trends. The UX was also customized to provide our customers with an even better & more modern shopping experience on

We thank our partner JMC Software for the joint success of this project."

Technical data

  • > 1'500'000 visitors per year
  • all common payment methods

  • Weekly Newsletter
  • Real time shopping cart cancellations mails

Content Management
  • > 30'000 orderable product variants
  • > 1'500 web categories
  • > 350'000 product images

Non-binding consulting

Individual E-Commerce Consulting

We accompany you from the first idea right to the implementation of your e-commerce solution.
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